The sign outside your salon is going to look great. Shiny, new, and totally yours — but what does it say? If you’re picking out your salon name, you know you’ve got a big decision ahead of you.
It has to stand out, communicate (or at least hint at) what you have to offer, and reflect your brand personality.
The good news is that you’ve already got a ton of material to work with. Like how you’re an expert at blending color. Or how your salon will be located on a popular street. Maybe your first name is one of a kind and business-worthy.
Don’t worry, that winning name is waiting for you. All the inspo is right here. In the meantime, grab a notepad and be sure to jot down any ideas that spark joy as you read through this blog!
What Makes a Great Salon Name
Your Brand Identity
What are you all about? Brand identity is essentially the personality of your business. It shapes how you present yourself to the public, from the logo emblazoned on your stylist aprons to the word choice in an appointment reminder.
When you made the leap to start your own salon, you didn’t envision your business being like every other salon out there, right? No, your salon has something special to offer — and your brand identity is how you’ll convey that to your future clients!
Ask yourself:
- Who am I as a professional?
- Why am I opening a salon?
- What are my values?
- What are my goals?
- How do I want clients to feel about my salon?
- How does my salon stand out from competitors?
Quick Exercise: List a few words that describe your salon to get your brainstorm going!
- Chic
- Minimalist
- Trendy
- Luxe
- Fun
- Bold
Memorable
Your salon name has to be easy to remember. Opt for something catchy, easy to pronounce, and not too long. With a memorable salon name, your business can stay with clients long after they leave the chair.
Plus, they’ll have no problem referring you to their friends and family when it comes time to share where they got their fabulous new cut.
Unique
It’s crowded out there. Choosing a unique name is essential for differentiating yourself from other salons in your area.
When a client is scrolling through Yelp for their next appointment, will they choose a salon with a generic name like all the others? Or, a salon with a distinctive name that piques curiosity?
Think creatively about how your salon name can reflect how you’re different — in the best way!
Relevant
Your salon name should give potential clients an idea of what services you offer. So whether you’re a full-service beauty salon or you specialize in blowouts, the name aligns with your business focus.
Set the expectation, at least subtly, to make it easier for clients to find you based on their needs.
Your Target Audience
Who’s your ideal client? Maybe you hope to be a welcoming space for families or a salon that attracts young trendsetters. Your name should reflect the experience they’re looking for, so keep your target audience in mind.
Choosing a salon name that resonates with your ideal clients lays the foundation for connection (and yes, more bookings!).
Tips for Brainstorming Beauty Salon Name Ideas
Start With Word Association
Write down words related to beauty, hair, and your salon’s services or atmosphere. Then think of words that naturally pair with them or that can be swapped out as synonyms.
No bad ideas here — each word can lead to another word or phrase that could end up being the basis for your new salon name.
For example, “color” can lead to names like “Tone Studio” or “Vivid Hair Salon.” Don’t overthink it; sometimes the best ideas emerge when you’re not trying too hard.
Choose Search-Friendly Words
In today’s digital age, your salon name has to be easy to find online, so consider incorporating search-friendly keywords that relate to your menu offering, like “hair,” “beauty,” “barber,” or “salon.”
Using keywords in your name increases your chances of showing up in search results and getting more clients. And since you’ll be spending time on your salon marketing strategy after you open your doors, choosing search engine-friendly words now is like snagging bonus search engine optimization (SEO) points beforehand!
Check Out the Competition
Take a look at what other local salons are called to avoid choosing a name that’s too similar or already in use. You may even notice naming trends in your area — whether modern, quirky, or playing off the local language.
You can either follow suit with the general naming style, or purposely take your name in another direction.
So many options, and the choice is all yours.
Add Personal or Local Touches
People love a good story, and adding your name (or nickname or initials) offers a personal, meaningful touch. It shows there’s an actual person who dreamt up and built the salon. It can endear you to potential clients before they even book you!
You can also incorporate your salon’s location by referencing your neighborhood, city, street name, or zip code. This positions your salon as part of a community and can boost your SEO visibility, too — win-win!
If you’re looking for unique salon name ideas, highlighting yourself or your location is a can’t-miss formula.
Play With Alliteration or Rhyming
Names with alliteration or rhyming are naturally easier to recall. And honestly, the repetitive sounds are just fun to say aloud!
It’s easy to get carried away (“Sally’s Stellar Strands Salon” – eek), but if you are thoughtful with these language techniques, they can make for a catchy name clients will remember.
Try AI or Name Generators for Extra Help
Finding the perfect salon name is hard. So if you need a little extra help, try using some smart tools. For example, Wix has a free beauty business name generator that prompts you to enter relevant words to get a list of salon name ideas and available domain options.
ChatGPT is an artificial intelligence (AI) powered chatbot that can generate name ideas with specific criteria or themes. For instance, try a prompt asking for a list of salon names based on your specialty plus the vibe you want to convey. From there, hone in on what you like and don’t like to get closer to your dream salon name idea.
Salon Name Ideas to Inspire You
Here are some barber and hair salon name ideas, organized by type, to inspire your own. Do any words or formats spark that “Oh, that could be the one!” feeling? Take note of them and ideate variations to create a name that’s uniquely yours.
Classic Beauty Salon Names
Classic salon names are ideal if you’re aiming to appeal to a wide audience.
- The Beauty Loft
- Timeless Touch
- Elegant Essence
- Chic & Sleek
- Graceful Glamour
- Radiant Reflections
- Purely Polished
- The Style Studio
- Serene Beauty
- Classic Charm Salon
- Refined Radiance
- The Glamour Room
- Everlasting Elegance
- Bella Beaute
- The Polished Parlor
- Beauty by Design
- Glam & Glow
- Sophisticated Styles
- The Finishing Touch
- Timeless Tresses
Luxe Hair Salon Names
Maybe you’re envisioning a high-end experience in an affluent part of town. Go for something luxe!
- Luxe Locks Lounge
- The Velvet Strand
- Opulent Hair Haven
- Gold Hair Studio
- The Crystal Comb
- Silk & Satin Salon
- The Crown Jewel Studio
- Lavish Locks Lounge
- The Diamond Cut
- Pristine Parlor
- Haute Hair Boutique
- Luxe Strand Studio
- The Gilded Chair
- Exquisite Edges
- Polished Perfection Hair
- The Glossy Crown
- Luxe Layers Lounge
- The Glamour Crown
- Elite Salon
- Majestic Mane Studio
Trendy Salon Names
Are you always in the know about the latest trends and want that to be your salon’s vibe? Your salon name can communicate that!
- The Mane Space
- The Hair Collective
- Fringe Forward
- Urban Wave Studio
- Modern Mane
- Shear Innovation
- Hair Forward Salon
- The Trim
- Vibe & Volume
- Style Haven
- The Cut Hub
- Fresh Locks Studio
- Glossy Studio
- Mane Street Salon
- Edge & Elegance
- The Hair Edit
- Reveal Salon
- Style Theory
- Chic Cuts Collective
- The Cutting Edge
Creative Salon Names
You’re an artist of beauty — maybe your salon should speak to your creativity, through wordplay and evocative language.
- The Painted Strand
- Brush & Blade
- Color Canvas Salon
- The Hair Palette
- The Fringe Lab
- Shear Artistry
- Prism Hair Studio
- Texture & Tone
- Stroke of Style
- Haircraft Studio
- The Artful Mane
- Strand Expressions
- The Style Mosaic
- Hair Canvas Collective
- The Creative Comb
- Fusion & Flair
- Sculpted Strands
- The Cut Canvas
- Hair Harmony
- Streaks & Strands Studio
Family-Focused Salon Names
Ready to take on little ones and their parents? A family-friendly name lets mom and dad know your salon can handle first-time jitters like a pro.
- Family Styles Salon
- Little Locks & Big Cuts
- Snip Snap Family Salon
- Cozy Cuts Studio
- All Ages Hair Lounge
- Together Tresses
- Cuts & Cuddles
- Family Ties Salon
- Happy Haircuts
- The Family Comb
- The Snip Spot
- Clip & Play Salon
- Tots to Teens Styles
- Snip & Smile Salon
- Generations Hair Studio
- The Family Chair
- Cut & Care Lounge
- The Friendly Snip
- Snip & Style Family
- Trim Time Together
Inclusive Salon Names
You’ve created a space that’s welcoming for all. Let your salon name reflect that your stylists will bring out the best in every hair type and texture.
- Universal Styles Salon
- All Strands Studio
- The Open Chair
- Equal Edge Salon
- Spectrum Hair Studio
- The Inclusive Cut
- Beyond Boundaries Hair
- Unify Hair Lounge
- Diversity Cuts & Styles
- Embrace Hair Studio
- Roots & Unity
- Together We Style
- Hair for All
- Open Strands Salon
- Glow Together Salon
- Unity Hair Collective
- All Shades Salon
- All Styles Welcome
- Harmony Hair Lounge
- Diverse Strands Studio
Funny Salon Names
You love a good laugh — maybe your ideal client does, too! Choose a humorous name that gets people in a joyful mood when they discover you.
- Hairway to Heaven
- Curl Up & Dye
- Shear Madness
- The Hairy Godmother
- Combing Attractions
- Scissors & Sass
- The Mane Event
- Dye Hard Salon
- Fringe Benefits
- Knotty by Nature
- Snip Happens
- Mane Squeeze
- A Cut Above the Rest
- Hair Force One
- Clip It Good
- Tease Me Salon
- Split Ends Salon
- Bobs & Weaves
- Bangs for the Memories
- Blowin’ in the Wind
Minimalist Salon Names
Going for a chic, understated feel? A minimalist salon name exudes confidence in just a word or two.
- Pure
- Essence
- Strands
- Rooted
- Gloss
- Vibe
- Edge
- Tinge
- Aura
- The Chair
- Hive
- Luxe
- Hue
- Shear
- Haven
- Flow
- Revive
- Shine
- Tress
- Blade
Barbershop Names
Your barbershop name can evoke the timelessness of your craft or modern twists on classic cuts. Whatever your clients need, you’ve got them!
- Sharp & Shave Barbershop
- The Classic Cut
- Blade & Fade Barbershop
- The Gentleman’s Groom
- The Polished Barber
- Trim & Taper
- The Modern Barber
- Steel & Shear Barbershop
- The Barbershop Lounge
- Line-Up Lounge
- Fresh Fade Barbershop
- The Shave Spot
- Razor & Comb
- The Distinguished Barber
- Straight Edge Grooming
- Top Knot Barbers
- The Sharp Side
- The Craft Barber
- High & Tight Barbershop
- The Razor’s Edge
Real Salon Names We Love
Here’s a little more inspo from real salons!
- Fringe Hair Salon (Seattle, WA)
- VAIN (Ventura, CA)
- Nine Zero One (West Hollywood, CA)
- Shear Bliss NYC Salon (New York, NY)
- Assort Tokyo (Tokyo, Japan)
- Texas Roots Hair Studio (La Vernia, TX)
- CO.LAB Hair Studio (Columbus, OH)
- Shade Nine Salon (American Fork, UT)
- Not Another Salon (London, UK)
- Drybar (multiple locations, US)
Finalizing Your Salon Name
Get Feedback
Before you commit to your salon name, run it by your friends, family, industry peers, and even a few target clients. You might love the name you picked out, but getting other opinions can reveal if a name is confusing, bland, has a hidden meaning you weren’t aware of, or simply doesn’t resonate.
Try sending a Google Forms survey or creating an Instagram poll. Ask for honest answers so you can feel confident you’ve made a great choice.
Make Sure It’s Available
Check state business registries and social media handles to confirm your salon name hasn’t already been claimed. Search for businesses with the same or similar names in your local area.
If another salon has a too-similar name, you might want to go back to the drawing board — you don’t want to confuse potential clients before you even open your doors!
You should also check the US Patent and Trademark Office’s trademark database to avoid any legal issues.
Buy a Domain
You’ll be marketing your salon online, so why not buy your website domain now? It’s essential for building your online presence and showing potential clients that your salon is legit.
Aim for a straightforward domain name. It should match your salon name, so clients have an easy time searching for you (whether by typing or through voice). You can use a website builder like GoDaddy to purchase your domain to make your salon name internet-official.
Quick Tip: Now’s a great time to snag those social media handles! Create accounts on Facebook, Instagram, TikTok, and X with your new salon name.
Register & Reveal
Next, you need to register your business name with state and local government agencies. It’s a straightforward process. Once that’s done, woohoo! No one else in your area can operate under that name — it’s all yours.
If you have your heart set on scaling your salon business with more locations, consider trademarking the name. That’ll give you exclusive rights to use your name on a broader level.
Finally, you’re ready for the big reveal. Announce your name across social media and spread the word. Showcase all your hard work (all. that. brainstorming!) with a beautifully designed logo.
Don’t forget to share the inspiration behind your name choice to set the tone for your brand identity as you go forth and beautify!
Protect Your Salon’s Future
Location? Check.
Salon name? Check.
Professional logo? Check.
Insurance? Yes, you need it. Salon insurance protects your business financially when the unexpected happens. Get affordable, top-rated coverage from Beauty & Bodywork Insurance. It’s simple — your premium is based on the number of stations you have, and every stylist who works at your salon’s stations is automatically covered.
FAQs About Salon Names
Why Is Choosing the Right Salon Name Important?
What Are Some Common Mistakes to Avoid When Naming My Salon?
- Being too generic
- Ignoring availability
- Choosing complicated spellings
- Forgetting your target clientele
- Not checking the legal details (trademarks, competitor names)